Get Franchise Educated with these Top Franchise Books Recommended by FBR


Looking for must-read franchise books to get educated about buying a franchise? Here's a list of our favorite top franchise books from the staff at Franchise Business Review. Enjoy!


The Educated Franchisee: The How-To Book for Choosing a Winning Franchise

by Rick Bisio

The Educated Franchisee mentions in addition to many other valuable things, the importance of creating a vision, the essential traits of an entrepreneur, how to speak with franchisors to investigate a particular franchise, keys things to consider when building your financial model, financing your business and other key items for a success in the franchise industry. Rick Bisio is one of the most respected franchise consultants in the U.S. and has helped thousands of people to make smart business decisions regarding business ownership and franchising. In this book Rick talks about his experiences with franchising and what he believes are secrets for success.

Buy the Educated Franchisee


Franchise Times Guide to Selecting, Buying & Owning a Franchise

by Julie Bennett

In this book Julie Bennett discusses consumer-oriented franchises, service-oriented franchises and ways to find the perfect franchise fit. Purchasing a franchise can have its benefits, but even the best franchise systems are not a guarantee for success. The experts from Franchise Times offer advice on financing, marketing, and operating your franchise.


Franchise: Freedom or Fantasy?

By Mitchell York

How do know if a franchise is right for you? Mitchell York discusses how owning a business can have a huge impact on your life and lifestyle. Simply starting a business that is a franchise does not ensure success. It is important to know how to determine if you can succeed as a franchise owner, what to avoid when purchasing a franchise, and ways to find capital to start your franchise!


The E-Myth Revisited: Why Most Small Businesses Don't Work and What to Do About It

By Michael Gerber

The E-Myth Revisited is a revised edition of the bestseller, The E-Myth that has sold over two million copies. Michael Gerber reveals the complications and struggles with starting your own business. The E-myth Revisited provides a solid foundation that will get you on your way to growing your business.

Eric leads FBR's research and consultants with clients in the area of franchise performance. He is an active member of the International Franchise Association (IFA), serves on the IFA’s VetFran and Franchise Relations Committees, and speaks frequently on topics related to franchise relations and best practices in franchising. Eric lives on the coast of Maine with his wife and two daughters, and enjoys spending as much time as possible on the ocean.